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Digital Media Manager (Digital Marketing)

Company: Acme Tools
Location: Grand Forks
Posted on: November 21, 2022

Job Description:

Who Were Looking For:Are you an innovative visionary who is well versed with driving traffic and revenue using SEO, email, SMS and web design? Do you have a knack for motivating your team members to reach new heights and execute high-impact results, while also encouraging creative breakthroughs? If so, do your best work with Acme Tools as a Digital Media Manager.Youll take on the role of coordinating our amazing lineup of current and future eCommerce Digital Media rockstars in a collaborative, start-up-like atmosphere. In this role, youll be one part leader, one part in the trenches; taking on the role of overseeing SEO, email, SMS and design strategy. You might be perfect for this role if you love to stay on top of branding, culture, and digital retail trends. You also have a proven ability to monitor and optimize email, website, SEO, and other organized campaigns. You are a rare combination of data junkie and creative genius who is able to analyze results and communicate effectively with your fellow digital media comrades. You are constantly learning, a natural problem-solver, have a deep understanding of the internet, and never balk at taking on new challenges!About Acme Tools:Acme Tools was founded as Acme Electric Motor in 1948 and continues to be a family-owned operation with thirteen locations and over 550 team Acme members across North Dakota, Minnesota, and Iowa. In 1999, Tool Crib of the North, Acmes catalog and internet division, was acquired by After rebranding as Acme Tools, we are now one of the premier retailers of tools and equipment online within the United States. We pride ourselves on having a growing, innovative eCommerce department with a start-up like atmosphere, which will allow you to create and execute strategies with freedom and approach projects in creative ways.Youll Enjoy Our:Work-Life BalanceProfessional Development TrainingCompetitive Pay & Annual Performance-Based Increase OpportunitiesGenerous PTO plan that starts accruing on day 1!Paid Holidays we are closed the 6 major holidays of the yearMaternity Leave (partially paid through company paid short-term disability!)Work environment where everyone strives to do their best work and can see their impact on the companyCommunity Involvement OpportunitiesGenerous Employee DiscountsWe Also Provide:Various Medical, Dental, & Vision Insurance Plans to Fit Any Lifestyle & FamilySupplemental Health Insurance Add-On ProgramsMedical & Dependent Care Flexible Spending Accounts100% Company Paid Short- & Long-Term Disability Insurance401(k) Program & Company Matching100% Company Paid Life InsuranceWhat Youll Take Ownership Of:Managing omni-channel digital media department to support our ecommerce and retail business by driving traffic and brand loyaltyOverseeing Digital Media team, including: SEO, email, SMS and web and graphic design, as well as any other future growth areas on the team, to drive business objectives, traffic and increase salesDeveloping and monitoring timelines and promotional calendar, in partnership with the purchasing team, to ensure cohesiveness across channels and departmentsPartnering with other individuals within the department and outside of it to refine and optimize branding opportunities to drive high-impact growth in sales and search resultsCoordinate the design, management, and implementation of digital promotional campaigns for new launches and existing product promotions on email, content, SMS and SEO to drive online traffic and revenue for our national businessCommunicating to all levels of management changes in strategy and optimizations made, which helped meet and exceed business financial plansDrive the financial budget for SEO, email and SMS channelsPushing the envelope to develop innovative, forward-thinking strategies by staying up to date in all things digital marketingProviding development opportunities, day-to-day management, timely performance reviews, and hiring of the eCommerce Digital Media teamRolling with the punches on any other tasks or opportunities assignedNeed-To-Haves:A Bachelors degree or related business experienceA natural curiosity for how things work and the ability to adapt to ever-changing digital world3+ years of leading a team of digital marketers; including SEO, Content Marketing and Digital Design3+ years of recent experience working directly with digital marketing campaigns for a commerce websiteExperience building and maintaining a consistent and effective digital brandAnalytics experience including: IBM Digital Analytics and Google AnalyticsStrong attention to detail, autonomy, and adaptability skillsSelf-driven to achieve goals; high energy level is essential, as well as a strong, dedicated work ethicLove-To-Haves:5+ years of recent, direct digital marketing experience5+ year of effective eCommerce marketing managementBonus points for tool and equipment industry knowledgeEmployment offers are contingent on drug-screen and background check.Relocation to Grand Forks, ND required.Acme Tools is an equal opportunity employer. We are committed to creating an inclusive environment for all employees.Small Town Friendliness. Big City Amenities. Find out why living in Grand Forks is way cooler than you think at

Keywords: Acme Tools, Grand Forks , Digital Media Manager (Digital Marketing), Executive , Grand Forks, North Dakota

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